Companies which analyse big data from any source
Just over one company in five analyses big data
In 2018, 21% of companies with 10 or more employees analysed big data from any source (via smartphone or sensors, from geolocation of portable devices, social media or other sources) in the Flemish Region. This percentage stood at 17% in 2016.
Analysis of big data most common among big companies
The analysis of big data is more firmly embedded in big companies. In 2018, the share of companies with 250 or more employees analysing big data was 57%. This share is 35% for companies with 50 to 249 employees and 17% for companies with 10 to 49 employees. In companies with 2 to 9 employees, 11% processed big data.
It is also worth noting that analysis of big data rose in popularity between 2016 and 2018: the share of companies analysing big data has risen in each size category. The absolute increase is stronger in larger companies. Companies with 2 to 9 employees were not yet surveyed in 2016.
Various sources of data nearly equally popular
In 2018, each of the mentioned sources of big data was analysed by approximately 8% or 9% of companies with at least 10 employees. This relates to the company’s own data from smart devices or sensors (8%), geolocation data from the use of portable devices (9%) and data generated from social media (9%). Other sources of big data not specified in more detail are analysed in 6% of the companies.
There was an increase for each data source in use between 2016 and 2018.
Flemish companies among the top EU companies for analysing big data
The share of companies with at least 10 employees analysing big data from any source in 2018 was 21% in the Flemish Region, 24% in the Brussels-Capital Region and 18% in the Walloon Region.
In the EU, analysis of big data is only more common in companies with at least 10 employees in Malta (24%) and the Netherlands (22%). With 20%, Belgium is in third place. The EU28 average is 12%.
Big data: these data are generated from electronically implemented activities and from machine-to-machine communications (for example, data from social media or production processes). Big data analysis refers to the use of techniques, technologies and software tools for analysing big data extracted from the company’s own data sources or other data sources.